Everest Group Recognizes Genpact as a Leader for the Second Year in its Trust and Safety - Content Moderation Services PEAK Matrix® Assessment 2022
By leveraging augmented and virtual reality and data-driven insights,
"The worldwide increase of online users, paired with the rise of the metaverse for gaming, shopping and expanded social engagements has created a pivotal moment in time for our clients. Regulations and privacy concerns continue to be a challenge, while countries enacting laws governing targeted collection and an increased use of personal data (even anonymized) requires deep scrutiny," said
Initially the scope of content moderation was limited to social media, today, any enterprise with an online presence is finding use cases for content moderation and other trust and safety services such as fraud and risk mitigation and protected gaming experiences. While automation accounts for most of the content moderation decision-making, there is a critical component of supplementing this with AI human expertise.
"Serving multiple industries,
- Our AI-powered Global Command Center uses a combination of advanced data visualization, machine learning, and natural language generation to help run consistent, repeatable operations and measure across more than 100 metrics
Genpact'spolicy lab proactively addresses regulatory policy changes and their impact on platforms and operations. It created proprietary frameworks to assess policy changes and then applies blueprint processes to seamlessly operationalize updates across platforms
- Our AI-based policy accelerator can be embedded in clients' CMS systems to help moderators understand and apply policy faster and more accurately. This proprietary framework can be customized for the needs of each platform and how stringent its policies are, while also sharing industry and real-world context and impact
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Genpact (NYSE: G) is a global professional services firm that makes business transformation real. Led by our purpose – the relentless pursuit of a world that works better for people – we drive digital-led innovation and digitally enabled intelligent operations for our clients. Guided by our experience reinventing and running thousands of processes for hundreds of clients, many of them Global Fortune 500 companies, we drive real-world transformation at scale. We think with design, dream in digital, and solve problems with data and analytics. Combining our expertise in end-to-end operations and our AI-based platform, Genpact Cora, we focus on the details – all 100,000+ of us. From New York to New Delhi, and more than 30 countries in between, we connect every dot, reimagine every process, and reinvent the ways companies work. We know that reimagining each step from start to finish creates better business outcomes. Whatever it is, we'll be there with you – accelerating digital transformation to create bold, lasting results – because transformation happens here. Get to know us at Genpact.com and on LinkedIn, Twitter, YouTube, and Facebook.
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